I LOVE coffee. I hate to say it, but I’m addicted to coffee. If I don’t drink any in the morning, I get headaches. I even work at a local coffee shop part-time as a means to meet people in the community.
A couple of books have been put out relating the coffee chain, Starbucks, and the church. I have frequented many o’ Starbucks and I find, and I know I’ll get nailed for this, but if the church would be a little more like Starbucks, I think we could have more people growing closer to Christ.
Please understand, I am not bashing churches, I am all about people coming to know Jesus Christ as their personal Savior and will do anything within biblical means to do so!
Let me explain. What does Starbucks have that we may or may not be missing?
1. Great Atmosphere. I like to see the insides of churches. I find it intriguing while everyone else looks, points, and laughs at me. But what if the church had a really nice, soothing, atmosphere instead of walking into an open room filled with brochures about nothing? What if people actually felt at home when they stepped foot in the door?
2. Great Customer Service. I don’t know about you, but usually when I walk into a Starbucks, I am greeted with a hefty “Hello!” or “How are you doing today?” I will say that churches have done extremely well with this portion of the church (Hospitality), but do we have the excitement and enthusiasm like Starbucks employees do, or are we just there to fill a space and greet people?
3. Great Products. About 4 years or so ago I would’ve told you that the church doesn’t “sell” anything. They present, they offer, etc. As I get more and more into ministry and read the startling statistics, I’m finding that a lot of people come to churches because of the Children’s and/or Student Ministries. They want the best for their kids and will go to a church where those needs are met. So, essentially, we are selling a product. Starbucks is always busy because they have great products. Let me just leave this portion go by stating a quote from Craig Groschel. Groschel states, “In order to have it, we must do something that other churches are not”.
All of these lead up to something that burns me up about the church that Starbucks has nailed!!!
4. DIVERSITY. Why are we as the church so scared of diversity? Why can’t we worship the same God, under the same roof, with each other? I know we have different denominations. I understand the theological differences. But why do we have Caucasian churches, African American churches, Asian churches, etc?!?! Please, the next time you go into Starbucks, look at the people. You have blacks, whites, asians, lower class, middle class, upper class all in one space and if you watch closely enough, you will see something a little too crazy for our eyes…INTERACTION!
I know this may seem harsh to some, but I would love to see tons and tons of people come to Christ and would like to put some food for thought out on the table in order to improve. I don’t have all the answers, and I never will, but I chew on this stuff all time.